It’s a Book
Visual Identity
2016
It’s a Book is a bookstore created by Joana and António, two passionate artists who celebrate the children's book in all its dimensions.

Children can see beauty in the simplest forms, creating new worlds out of what already exists. Starting from circular and rectangular shapes, a modular typeface was designed to be the basis of It’s a Book’s visual system.
















To discover means to find something that one didn’t know before, but which already existed.


BRUNO MUNARI




















              





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