Broaden Investments
Visual Identity
2022
Broaden is an investment advisory company with an international reach in the real-estate business and a broad new approach to the non-residential luxury market in Portugal.

Playing with the brand’s strategy of “expanding your views,” we used brackets as an element that either expands or frames. As a business supported by reliable personal relationships, we opted for a classical typeface, Americana, and redesigned it with a contemporary approach.






americana → broaden bringing a 20th century typeface to the present































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